Mastery takes time. That's why our core discipline is brand identity design.
Visual Identity Design
Our main field of specialization is in the design of visual and corporate identities. This includes development of logos, logotypes, brand marks, icons, complete visual identity systems, guidelines, and all necessary brand materials. After designing your new visual identity we'll make sure it's implemented well on everything from the stationery, new website and social media to corporate offices, stores and delivery vehicles.
Branding of products is our other field of interest. We design concepts, make paper models and develop technical die-cut drawings. In Croatia, we can find production contractors and communicate with them throughout the process. When it's time to produce your new packaging, we'll go on press checks and control the production to make sure your product is made to the highest possible quality.
Your store or corporate office needs to communicate your brand story as well. We can implement new branding into any facility, working with highly qualified interior designers and architects.
When the project scope moves outside our field of expertise, we have a network of trusted experts. Through them, we can cover total branding needs of most clients.
Brand Strategy / Naming
To become successful brands, firms or products need a right name, an authentic story, effective brand architecture and correct positioning. To offer you the highest quality brand strategy and naming services we have long-standing partnerships with experienced, award-winning brand consultants, whom we've worked with for the past ten years.
In today's oversaturated market your brand will require strategic, creative advertising to let customers find out about you. Especially in the digital age, where rules are being rewritten every few years. To get the most out of the marketing budget, we're ready to refer you to some quite special small agencies with impeccable references.
Professional images of your product, service or firm are an absolute imperative. Customers love authentic and transparent brands, so we don't recommend using generic stock or royalty-free photography. Visuals you use will either elevate your brand, or bring it down.
It might seem easy, but content such as headlines, slogans, brochures or website content all need to be written in an appropriate style of communication specific to your brand. Talented copywriters we often work with will get raw information from you and transform it into professional, eloquent, easy to read stories.
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